Tag Archives for " value proposition "

Nov 21

Losing Customers? Make people buy from you anyway. Here’s how.

Blog

Yes, I know you’re worried.  A lot of new businesses have been growing like mushrooms in your neighborhood.  Alam mo naman na tayong mga Pinoy may pagkagaya-gaya.  Have you noticed, when a sari-sari store opens in your neighborhood, after a few months, 3 to 4 of the neighbors will open their sari-sari stores, too?  Not […]

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Nov 14

What Is A Unique Selling Proposition and Why Is USP Important

Blog

By definition, a unique selling proposition (USP) refers to the unique benefit exhibited by a company, service, product or brand that enables it to stand out from competitors. The unique selling proposition must be a feature that highlights product benefits that are meaningful to consumers. –Wikipedia As a business owner, you must identify your unique selling […]

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